Selena Gomez recently revealed a fascinating revelation about her Rare Beauty makeup line. During an interview with the Daily Telegraph, the talented 28-year-old singer and actress disclosed that her cosmetics brand goes beyond the surface by addressing the detrimental impact of unrealistic beauty standards and promoting mental health awareness.
In a society that consistently bombards us with the message that we are inadequate, Selena courageously embarked on creating her own brand to combat this harmful pressure and transform the dialogue surrounding self-image. Her goal is to challenge and ultimately dismantle the societal standard of beauty that plagues so many individuals.
By advocating for mental health and encouraging self-acceptance, Rare Beauty aims to make a tangible impact on individuals’ lives. Selena’s endeavor is not just about cosmetics; it is a platform for change, empowering anyone who uses her products to embrace their unique beauty and prioritize their mental well-being.
With Selena Gomez at the helm, Rare Beauty is not merely a makeup line but a movement, driving a much-needed shift in our perception of beauty and mental health. It represents a powerful voice in an industry that often perpetuates unrealistic standards, offering a refreshing and inclusive approach to self-love and acceptance.
In her efforts to give back to the community, Selena Gomez reveals that her cosmetic and makeup line, Rare Beauty, is more than just products – it’s a movement against unattainable beauty ideals and an advocate for mental health awareness. By opening up about her own struggles with unrealistic beauty standards and the impact they had on her mental wellbeing, Selena aims to dismantle these harmful norms. She believes that many others have also felt the negative effects, and she hopes that Rare Beauty can encourage open conversations about mental health.
!['Society constantly tells us that we’re not enough, [so] I wanted to start a brand to challenge and eliminate that pressure – to change the conversation,' Selena explained](https://i.dailymail.co.uk/1s/2021/06/12/07/44130647-0-image-a-10_1623478867352.jpg)
Selena expressed her motivation to create a brand that defies societal expectations and eliminates the constant pressure to measure up. In September of the previous year, the renowned former Disney star introduced Rare Beauty to the world. In January, she unveiled the highly anticipated Stay Vulnerable collection from the brand. Selena took to Instagram to share her excitement about the launch and praised the collection for its effortlessly easy formulas.
Selena introduced her highly anticipated Stay Vulnerable collection for Rare Beauty at Sephora stores in January. This ‘effortless’ collection includes five universally flattering shades for eyes, cheeks, and lips. Selena emphasized that the Stay Vulnerable collection, along with the entire Rare Beauty line, can only be found at Sephora stores and the brand’s official website. To entice her numerous followers, Selena shared some promotional images and a gorgeous selfie. In one captivating snapshot, the star of Wizard Of Waverley Place gazed into the distance, showcasing a lovely peach eyeshadow on her lids.
Exciting announcement: ‘Guess what? The wait is over, and I’m absolutely thrilled about how effortless these formulas are! You have the chance to own my fresh and dazzling @RareBeauty Stay Vulnerable Collection,’ expressed Gomez with enthusiasm.
Selena effortlessly achieved a monochromatic aesthetic by applying a generous amount of the Stay Vulnerable Melting Blush to her cheeks and coating her lips with the Stay Vulnerable Glossy Lip Balm. To accentuate her stunning look, she let her long brunette locks flow freely and gently brushed them away from her face, allowing her glistening gold hoops to take center stage. Sephora, the exclusive retailer of Rare Beauty, also joined in on the excitement by sharing a post to commemorate the launch day of the collection. In addition to their captivating description, the retail giant included a breathtaking portrait of Selena, the talented actress from Spring Breakers, elegantly applying the Glossy Lip Balm to her lips.
During the pandemic, Selena managed to create excitement for the release of her collection through numerous virtual interviews and promo videos. In one of the photos, Selena showcased a bold makeup look with a dramatic winged eyeliner and vibrant neon shadow, as she posed in front of her vanity. In January, Gomez introduced the Stay Vulnerable collection and shared that she had personally tested and worn the products for months. She expressed her excitement, stating, “I’ve been wearing this for a while now and I am eager for you to experience it for yourself.”
Guess what? In a delightful turn of events, Gomez introduced the captivating Stay Vulnerable assortment back in January. During this special launch, she whimsically shared the fascinating detail that she had personally experimented with the collection for several months prior.
In the midst of the global pandemic, Selena managed to generate excitement for the release of her collection by engaging in numerous virtual interviews and promotional videos. With the assistance of her trusted makeup artist, Hung Vanngo, Selena showcased a stunning red lip and flawless skin during webcam appearances. Before the official launch of Rare Beauty in September, Gomez expressed her admiration for the brand’s commitment to inclusivity and the promotion of natural beauty.
With enthusiasm and anticipation, Selena Gomez expressed her excitement for the launch of Rare Beauty in September. She praised the brand’s commitment to inclusivity and natural beauty, highlighting the meaningful message behind it. In her statement, Selena emphasized that the beauty products from Rare Beauty are not about transforming into someone else, but rather embracing one’s uniqueness. Whether one prefers a bold makeup look or a minimalistic approach, Selena believes that makeup should be a source of enjoyment rather than a necessity. Ultimately, she hopes that every individual feels beautiful in their own skin.
Giving it a try: “I’ve been sporting this for quite a bit and I’m really excited for you to give it a go,” expressed the celebrity during that moment.