Epson and International Pop Icon Shakira Join Forces for an Unforgettable Latin American Journey

Shakira, a renowned artist with multiple Grammy and Latin Grammy awards, is not only known for her musical talent but also for her philanthropy and role as a UNICEF Goodwill Ambassador. Embracing her ambitious spirit, she constantly seeks fresh endeavors and approaches each creative venture with innovative concepts. In a long-term collaboration, Shakira will join forces with Epson to enhance and streamline people’s lives through the brand’s cutting-edge technology solutions for both personal and professional purposes. Epson aims to launch an array of captivating campaigns exclusively in Latin America, featuring Shakira as their ambassador, across various communication platforms and social media outlets.

Shakira expressed her admiration for companies that empower individuals to discover their true voice and shape their own destinies. She expressed her happiness to collaborate with a brand like Epson, which enhances lives with groundbreaking technologies that foster creativity, facilitate effective communication, and transform visions into reality.

With her influence on culture and ability to pave the way for change, the Colombian singer and songwriter is dedicated to improving educational opportunities for children in disadvantaged communities. This aligns perfectly with Epson’s mission to enhance lives and contribute to a better world through innovative and precise technology. Collaborating with Shakira, Epson aims to ignite positive change and inspire creativity. Keith Kratzberg, the President and CEO at Epson America, recognizes Shakira as an icon of creativity, admired for her unmatched passion for the people of Latin America. He believes that their partnership will encourage individuals and businesses to transform their ideas into reality, encapsulating the core values of originality and brilliance that both Shakira and Epson embody.

Shakira, the talented singer-songwriter from Colombia, has made a significant impact on the music industry. With her unique style and impressive musical abilities, she has been recognized with numerous accolades, including three GRAMMYs®, twelve Latin GRAMMYs®, and multiple World Music Awards, American Music Awards, and Billboard Music Awards. Her global popularity is undeniable, as she is one of the most-viewed female artists and one of the top-10 overall artists in the history of YouTube, accumulating over 20 billion views. Additionally, she holds the title of being the most-streamed female Latin artist on Spotify. Shakira’s latest album, “El Dorado,” was a huge success, reaching #1 on iTunes in 37 countries. It also received critical acclaim, winning Best Pop Vocal Album at the 2017 Latin GRAMMYs® and Best Latin Pop Album at the 2018 GRAMMYs®. The album’s popularity has soared, with over 10 billion streams, making it one of the most-streamed female albums of all time. One of the standout tracks from the album is “Monotonía,” a collaboration with Ozuna, which made waves as the top Spanish language debut of 2022. The accompanying music video debuted at #1 on YouTube’s global trending chart and maintained its position in over 20 countries. Furthermore, the song has continuously dominated the charts, claiming the #1 spot on Billboard’s Latin Airplay and Tropical Airplay charts. Shakira’s remarkable achievements were celebrated at the MTV Video Music Awards, where she was honored with the prestigious MTV Michael Jackson Video Vanguard Award. To commemorate the occasion, she delivered a breathtaking performance of her greatest hits, showcasing her unparalleled talent and undeniable star power.

Shakira’s latest track, “SHAKIRA || BZRP Music Sessions #53,” has achieved remarkable milestones within just 24 hours of its release. The song has garnered an impressive 14 million streams on Spotify and has also garnered over 52 million views on YouTube. This feat alone has etched its place in history.

Notably, the song made its debut at number 9 on the prestigious Billboard Hot 100 chart. This achievement holds immense significance for Shakira as she becomes the first female solo artist to reach the top 10 on the chart with a Spanish-language song. In addition, the track has secured the record for the most streams in a single day for a Spanish language song on Spotify, further solidifying Shakira’s influence in the music industry.

Furthermore, Shakira has broken yet another record, this time as the Latin artist with the highest number of monthly listeners in Spotify history. This accomplishment speaks volumes about her widespread appeal and enormous fan base.

Adding to her list of achievements, “BZRP Music Sessions #53” has become the fastest Latin song to reach the milestone of 100 million streams. With its debut at number 12 on the Billboard charts, the track continues to make waves within the industry.

Amidst these accomplishments, Shakira remains dedicated to her craft and is currently in the process of recording her next studio album. Fans can eagerly anticipate what the talented artist has in store for them in the future.

Epson, a prominent multinational company, is at the forefront of technological advances, striving to enhance lives and contribute to a more sustainable world. With a strong emphasis on efficiency, compactness, and precision, Epson is dedicated to tackling pressing societal challenges through their ingenious products and solutions in various industries including home and office printing, commercial and industrial printing, manufacturing, visual enhancements, and lifestyle enhancements. As part of their ambitious vision for the future, Epson aims to achieve carbon negativity and completely eradicate the utilization of finite resources like oil and metal by the year 2050.

Located in Los Alamitos, California, Epson America, Inc. serves as Epson’s regional headquarters overseeing operations in the United States, Canada, and Latin America. For additional information about Epson, feel free to visit their official website at epson.com. Stay connected with Epson America through various social media platforms such as Facebook (facebook.com/Epson), Twitter (twitter.com/EpsonAmerica), YouTube (youtube.com/epsonamerica), and Instagram (instagram.com/EpsonAmerica).

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